Pandora has launched its first-ever collection in collaboration with the Marvel Cinematic Universe.
The collection features charms that represent each of The Avengers with designs that symbolize both their personalities and their values.
“We were fascinated by The Avengers’ heroism, strength and vulnerability. These heroes encourage us to use our voices and harness our powers, without hiding our weaknesses, to create the world we want to see. Celebrating what you stand for and voicing the things you love is what connects the Marvel and Pandora universes,” Filippo Ficarelli and Francesco Terzo, Creative Directors of Pandora, said.
Pandora worked with Marvel to realistically recreat the heroes’ suits for a true likeness, while an engraving of each character’s signature phrase encapsulates their strengths in just a few words.
To celebrate the collaboration and collection launch, Pandora is bringing an exciting new digital experience to life that will provide an innovative way to connect with the world of collecting Pandora charms and the legendary Marvel Cinematic Universe. In this immersive challenge inspired by the iconic films, fans must assemble a team of heroes to take on a multi-level mission to save the universe.
Here’s a look at the collection: