Hallmark Holiday Pop-Up Store at Disney Springs to Open Oct. 7
Ahead of the landmark premiere of the first-ever Hallmark-Disney collaborative film, a special Hallmark Holiday Pop-Up Store is officially set to open its doors at Disney Springs on Wednesday, Oct. 7.
The highly anticipated retail experience will bring the charm of the screen straight to shoppers, offering an exclusive collection of merchandise inspired by the upcoming movie Holiday Ever After: A Disney World Wish Come True.Â
Visitors to the Disney Springs pop-up can also browse a curated assortment of classic Hallmark greeting cards, festive holiday ornaments, gift wraps, and seasonal Disney-themed gifts. If you cann’t make it to Disney Springs, Hallmark has launched this website, for special merchandise.
Some of the merchandise includes:
- Vera Bradley Bancroft Backpack — $165
- Vera Bradley Large Original Duffle Bag — $145
- Vera Bradley Small Original Vera Tote Bag — $145
- Vera Bradley Lorman Sling Backpack — $85
- Vera Bradley Zip ID Case and Zip Earbud Bag Charm — $25 each
- Loungefly Minnie Mouse Mini Backpack — $89.99
- Loungefly Minnie Mouse Ears Headband — $34.99
- Corkcicle Stainless Steel Cold Cup, 24 oz. — $39.99
- Corkcicle Stainless Steel Mug, 16 oz. — $34.99
- White Spirit Jersey and Sparkle Red Spirit Jersey — $89.99 each
- Throw Blanket, 50×60 — $39.99
- Zrike Brands Medium Canister — $34.99
- Unisex Adult Pajama Set — $30
- Jingle Cruise: A Holly, Jolly Journey Keepsake Ornament with Sound — $32.99
- Mickey and Minnie Hallmark Ornaments, Set of 2 — $28.99
- Favorite Disney Memories Recordable Sound Ornament — $24.99
- Kids Pajama Set — $24.99
- Mickey and Minnie Magnetic Plush Pair — $24.99
The movie is schedule to premiere on Saturday, Nov. 28, 2026, at 8//7c on the Hallmark Channel, anchoring the network’s 17th annual “Countdown to Christmas” programming event.
Marking a historic first, the movie was filmed on location at the Walt Disney World Resort. The festive plot follows Lindsey (played by Hallmark fan-favorite Lacey Chabert) and her extended family as they head to the resort for a magical Christmas. Their holiday plans hit a comedic snag when Lindsey discovers her room is right next door to Philip (Travis Van Winkle), a disastrous recent first date who is also traveling with his family. As their paths cross throughout the parks, a holiday wish made at the Cinderella Fountain helps thaw the frost between the two rivals.
The cast also features Richard Kind, Christy Carlson Romano, Bryce Dufee, Taegen Burns, Asher Alexander, and a special cameo appearance by Patrick Renna.
“Storytelling is at the heart of both Disney and Hallmark, and that magic shines even brighter during the holidays,” said Sally Conner, VP of Global Content, highlighting the collaboration between the two entertainment powerhouses.
