Disneyland and Disney World get a new official popcorn

There is a new official popcorn of the Disney Parks – Pop Secret.

The popcorn will be sold at the Disneyland and Disney World. In addition, Diamond Foods (the makers of Pop Secret) also plans to advertise on Disney-owned channels like ABC Family and the Disney Channel.

Pop Secret will also become the title sponsor of the Fantasmic! Show at Hollywood Studios in Disney World and plans to sponsor movie nights at many of Disney’s resort hotels.

“We have been looking for an alliance that is in-line with our core brand values and we couldn’t be more delighted to announce this relationship with Walt Disney World Resort and Disneyland Resort,” Burke Raine, vice president of Marketing, Snacks, at Diamond said in a press release.