Disney debuts retail experiences, ‘D23 Expo Marketplace’ at D23 Expo 2022
D23 Expo 2022 this September will feature never-before-seen, limited-edition merchandise from across Disney, Pixar, Marvel, Star Wars and National Geographic as well as a new shopping experience.
Author appearances, panels with iconic Disney personalities, and interactive social moments on the show floor will give attendees a variety of ways to celebrate the magic of Disney and kick off 100 Years of Wonder, according to D23.
The event takes place in Anaheim, California at the Anaheim Convention Center from Sept. 9 through Sept. 11, 2022.
WHERE TO SHOP AT D23 Expo 2022
D23 EXPO MARKETPLACE: Debuting on the show floor this year is an all-new shopping experience, D23 Expo Marketplace. This 27,000-square-foot retail location offers merchandise from fan-favorite collections and characters across Disney, Pixar, Marvel, Star Wars, National Geographic, and more, including limited-edition merchandise and the availability of the first items celebrating Disney’s 100th Anniversary. The D23 Expo Marketplace brings together the most exciting offerings from shopDisney, Disney store, and Disney Parks into one shopping destination for a wide assortment of curated brand collections, specialty items, and milestone anniversary collectibles.
MICKEY’S OF GLENDALE: Mickey’s of Glendale, the Walt Disney Imagineering store, will have three retail spaces for D23 Expo attendees to check out at the Anaheim Convention Center.
- Mickey’s of Glendale Main Store — Featuring merchandise designed by Imagineers, including hats, T-shirts, accessories, and more. Additionally, guests will have the opportunity to shop collections celebrating the upcoming Walt Disney Imagineering 70th Anniversary.
- Mickey’s of Glendale Pin Store — Disney pin enthusiasts will want to stop by this space, which will feature a large assortment of limited-edition pins.
- D23 Expo Shop x Mickey’s of Glendale — The Official Disney Fan Club and Mickey’s of Glendale have joined forces to bring you the official merchandise of D23 Expo 2022.
DISNEY PUBLISHING: The shopping destination for Disney book fans returns this year with an array of first-to-market books available for purchase. There will be a number of authors appearing for book signings within the booth, including Disney historian and 100 Disney Adventures of a Lifetime author Marcy Carriker Smothers, DisneyBound’s Leslie Kay, Shinji Takahashi and the Mark of the Coatl’s Julie Kagawa, and Cautionary Tales’ Ridley Pearson.
WHAT MERCHANDISE WILL BE AVAILABLE AT D23 Expo 2022
A variety of merchandise from nostalgic collectibles, to fun twists on beloved classics, to playful merchandise from the newest series, movies, and characters will be available, including:
- D23 Expo attendees will have the first opportunity to purchase items celebrating Disney100.
- Inspired by the vibrant landscape of Wakanda, and brought to life on-screen in Black Panther, World of Wakanda merchandise from Marvel will debut at D23 Expo Marketplace and on shopDisney.
- Guided by the Light, a new collection by Ashley Eckstein (Star Wars: The Clone Wars), is inspired by
- Ahsoka Tano’s strength amid darkness. The collection will also be available on shopDisney.
- A new line of adorable plush inspired by tasty treats from Disney Parks Main Street Bakery will debut at D23 Expo: Disney Munchlings. These cute collectibles include a scented Mickey Mouse Cinnamon Swirl Bun and Minnie Mouse Wild Strawberry Cupcake. Disney Munchlings will also be available for purchase on shopDisney.
HOW TO SHOP AT D23 Expo 2022
There will be a number of ways for attendees to navigate the shopping experience, including:
Virtual Queue: Attendees will be able to sign up for an available boarding group in a virtual queue for D23 Expo Marketplace, Mickey’s of Glendale Main Store, or Mickey’s of Glendale Pin Store by using the Disneyland Resort app and scanning a QR code located at the store’s entrance.
Merchandise Mobile Checkout: Pay for items from D23 Expo Marketplace, D23 Expo Shop x Mickey’s of Glendale, or Mickey’s of Glendale Main Store via the Disneyland Resort app to save time.
StorePass: To shop select limited-edition collection items, attendees will be able to reserve via StorePass, an online reservation system prior to the start of D23 Expo. Details on how to get a StorePass reservation will be announced later this summer.
WHAT TO SEE AT D23 Expo 2022
Throughout the weekend, Disney will give fans the chance to get the very latest in product innovations, listen to authors, and explore fashion trends through an array of content. Highlights include:
Women in Disney Fashion: Step into the minds of major Disney fashion icons as they share an exclusive look at their upcoming Disney collaborations.
It’s a Small Disney World: Celebrating the Art of Disney Parks: Ever wondered what it’s like to be an official Disney Parks artist? Disney will gather six artists to dive into their art, ideas for the future, and behind-the-scenes insights.
Cautionary Tales with the Disney Villains: The Imagination of Ridley Pearson: Cautionary Tales author Ridley Pearson and Walt Disney Archives Director Becky Cline will delight fans and spark creativity with insider Disney stories.
National Geographic’s 100 Disney Adventures of a Lifetime: From a dessert cruise with fireworks views to an exclusive dinner in Walt’s Disneyland apartment, discover one-of-a-kind magical Disney experiences in this memorable discussion with expert Marcy Carriker Smothers.
Hey Disney! — a custom voice assistant built on Amazon’s Alexa technology — will be highlighted on the D23 Expo show floor (stay tuned for more details). Whether at home or in a Walt Disney World Resort or Disneyland Resort hotel room, fans will be able to use an Echo device to interact with their favorite Disney, Star Wars, or Pixar characters.
On the Show Floor: Attendees can also check out activations from Visa, Amazon, Target, Aniplex, BoxLunch, Citizen, Enterprise, Funko / Loungefly, IMAX, Pandora, Ravensburger and Sunglass Hut, along with many others.