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Frozen Fan Fest coming in October to a store near you

In anticipation of the upcoming “Frozen 2” on Nov. 22, 2019, Disney will be going all out merchandise and produces on Oct. 4, 2019.

Frozen Fan Fest, which will take place on the same day as Star Wars’ Triple Force Friady. will include product reveals, musical moments and in-store events.

The special fan experiences will continue until the premiere date, with product continuing to roll out after the film’s release. The “Frozen 2” product assortment spans toys, apparel, fashion accessories, housewares and books.

In November 2013, When Walt Disney Animation Studios released “Frozen” in November 2013, it grossed more than $1.25 billion in global box office sales and became the number one global animated release of all time.

Frozen products flurried across toy industry and holiday wish lists with the National Retail Federation naming toys from the franchise property as some of the top toys for 2014. Anna and Elsa costumes sold over three million units that year and became the top costumes at Disney Stores around the world. 

The Frozen juggernaut now includes animated shorts and specials, a Broadway show Disney Parks attractions, character appearances, and retail category expansion across home goods, food, health and fashion.

Additional details on Frozen Fan Fest will be revealed later this year.

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