Disney is going after the boys toy market by storm this year hoping that toys inspired by “Planes: Fire & Rescue,” “Star Wars Rebels” “Guardians of the Galaxy” and Sony’s “The Amazing Spider-Man 2” will lead the way.
“We’re excited to see these four properties take off at retail as we know these innovative products will resonate with kids and fans who want to create their own heroic stories,” Josh Silverman, executive vice president, global licensing at Disney Consumer Products, said in a news release.
Here are some of the toys being highlighted at the 2014 American International Toy Fair:
 |
From Mattel this air racer Dusty Crophopper saves the day and puts out the blaze by scooping up “water” balls and racing to the rescue. Take aim, pull the lever and shoot the “water” balls at the “fire” targets to take them out. From Mattel this toy is $49.99 and will be available June 2014.
|
 |
There are numerous die cast collectibles for $6.99 from Mattel. These will be available June 2014.
|
 |
The infrared deluxe RC helicopter from Thinkway is $59.99 and will be available August 2014.
|
 |
| The Planes: Fire and Rescue Action Shifters Burning Bridge Rescue from Mattel will be $34.99 and be available June 2014. |
 |
| Marvel’s Guardians of the Galaxy Star-Lord Role Play Set from Hasbro for $14.99. It will be available in July 2014. |
 |
| Marvel’s Guardian of the Galaxy Star-Lord Quad Blaster by Hasbro for $19.99. Available July 2014. |
 |
| Marvel’s Guardian of the Galaxy Spacecraft assortment by Hasbro for $14.99 each and will be available July 2014. |
 |
| Marvel’s Guardian of the Galaxy Rocket Racooon Action Mask by Hasbro for $19.99 and will be available July 2014. |
 |
| The Amazing Spider-Man 2 Giant Web Slinging Spider-Man Figure by Hasbro for $29.99 will be available in Fall 2014. |
 |
| The Amazing Spider-Man 2 Spider Strike Triple Strike Cruiser for $19.99 by Hasbro in the Spring of 2014. |
 |
| The Amazing Spider-Man 2 Motorized Spider Force Web Blaster from Hasbro for $19.99. Available in Spring 2014. |
 |
| Star Wars Command Millennium Falcon Set for $29.99 by Hasbro will be available in Fall 2014. |
 |
|
Star Wars Rebels Inquisitor Lightsaber from Hasbro
for $19.99 will be available in Fall 2014.
|
